About
Brands that emotionally connect with consumers are 10x more successful.
But emotional engagement can be elusive. So we help brands engage differently.
What we do.
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Think
Persona development
Brand strategy
Go-to-market strategy
Brand positioning + messaging
Research + insights -
Create
Brand identity + design
Content development
Creative strategy
Video/photography
Retail design/promotion
Environmental design
Activation + sponsorships
Web development
Tradeshow + experiential -
Engage
Media
Social
Digital
Data science + analytics
Public relations
5 truths and
no lies.
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Started in 1991
Independent since 2015
Woman-owned
Minneapolis-based
+ Chicago crew -
A bit about
our team.
Lynne Robertson
CEO and Owner
A proven industry force and frequent speaker, Lynne captured the attention of the industry when she purchased Fame from its global holding company in 2015, shedding the traditional agency model for a renewed focus on being done with what’s been done. A year later, she founded Lead Like a Mother, a business management philosophy and advice forum that draws parallels from the triumphs of nurturing children to the competencies required to run a business. An AdFed Silver recipient, Effie winner, member of The Hub Braintrust, honorary AdFed Board member, Retail Expert on the Small Business Revolution documentary, and former VP of the Twin Cities Retail Design Institute, she is wholeheartedly committed to choreographing brand experiences that consumers love to love.